Welcome!
I help non-profits, higher education organizations and small businesses set their priorities and tell their stories in a way that builds authentic engagement and support. If you’re looking for leadership in building a strategy and a compelling case for support, look no further.
Your audience craves storytelling and content that’s personal and human. My work gets to the heart of simple strategy, storytelling and building relationships with your audience.
With years of fund development and communications experience, I understand the art of engagement. I love telling interesting stories, and I’ve become really good at writing cases for support and appeal letters that get opened and convert.
More of my background is available on LinkedIn. Please reach out if you’d like to discuss a project you need help with!
You only have a few seconds online or in emails to grab your reader’s attention. Your copy is how they know whether they jive with you or not. Nail your message, tell compelling stories, be clear, and offer tons of value. They’ll trust you and be knocking down your door to support you.
I’ve only read the first 2 pages of my website copy and I’m dying! Seriously, you nailed it! I’m so thrilled. In this online world, I believe it’s so important that your own voice shines through…and you helped me do exactly that.”
- Heather Sager, heathersager.com
“Wanted to let you know I had a donor appear in my office this afternoon to drop off a cheque due to the email you wrote. He was very much touched by “my story” and was inspired to make a gift out of the blue.”
- Karen McQuigge, McMaster University
